The Belarusian manufacturer of care cosmetics Modum has released a new collection of shower gels from the krinzh edition series. There are three options – and, as the manufacturers promise, these gels will “wash away what others won’t.”
What is the collection
The new Modum line includes three products: “Shower gels that will give you what you need” and “wash off what others cannot wash off”:
- pink – “will wash away all memories of the former”;
- purple – “wash away the influence of retrograde Mercury”;
- green – “washes away unsolicited advice.”
The gels are released under the MoDo brand, which Modum positions as a youth gel, created specifically for young people from 14 years old. The main feature of the brand is “innovation, stylish design and vegetarian cosmetics.”
What to read on the topic: Belarusians received an international award for this packaging design for Modum
How were the names of the gels chosen?
In a comment to CityDog.io, representatives of the brand said that the ideas for the names came quickly enough:
Those are our triggers. We chose from what responds and is familiar to every girl. Basically, we were looking for a solution to these problems, and that’s how the names came about.
New items are already on store shelves and are available on the Modum website, the price is 6.77 rubles.
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Photo: Modum.by
